Fernanda Torre

Experience Design

Experience Design can be defined as the design of intangibles over time, or in other words: the design of experiences, situations or systems. Experience Design investigates the interplay between meaning and sensation within immersive experiences. It is a holistic, human-centered and transdisciplinary practice of design, devoted to innovation and solving societies biggest challanges. 

To this end, my work focus on the creation of hybrid practices and methodologies, synthesizing emerging paradigms of experiential and practical knowledge, technology, health, resilient thinking and the experience economy with art and design. 

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